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Cruelty-free living

Non-animal Testing Companies and Products

Finding companies that have genuine cruelty-free testing policies can be frustrating and difficult as so many of them make misleading claims that are designed to fool consumers into buying their products. See How to Spot an Animal Testing Company for an expert guide to recognizing cruel companies.

The following contains just a few examples of recommended companies and is correct at the time of publication: February 2009.

They all operate a ‘fixed cut-off date’ (FCOD) policy for animal testing. This means that they do not conduct any animal tests at all, and have a policy of not using any ingredients tested on animals from a fixed date. The FCOD is widely accepted as the gold standard.

These company’s products can most easily be found in whole-food and ‘alternative’ shops, but increasingly in some supermarkets:

NON-ANIMAL TESTING COMPANIES
	Avalon Natural Products		Jason Natural Cosmetics
	Barry M Cosmetics		Kingfisher
	Beauty Without Cruelty		Liz Earle
	Bio-D		Meadowsweet
	Daniel Field		Neal’s Yard Remedies
	Faith In Nature		Urtekram
	Green People		Weleda
	Honesty Cosmetics		Yaoh
For alternative pet food companies please see our pet food information sheet.

Many of these products can be obtained on-line. Click here for links to on-line cruelty-free retailers.

Shops and Supermarkets

The following shops and supermarkets operate fixed cut-off dates for many or all of their own brand products. Note that we use the term toiletries to cover all cosmetics, make-up and personal care products.

OUTLET		COMMENTS
	Lush	Lush are the only exception here, they do not operate a FCOD, but they only purchase ingredients from suppliers who have no connection to animal testing
	Aldi	own brand toiletries and household cleaning products
	Co-op	all own brand products
	Marks & Spencer	own brand make-up/toiletries and household products
	Netto	all own brands
	Next	own brand make-up/toiletries
	Nisa Todays	all own brands
	Sainsbury’s	own brand toiletries only
	Somerfield	own brand toiletries only
	Waitrose	own brand toiletries only
Please check individual products to avoid animal derived ingredients.

Supermarkets that are NOT recommended:

• Asda
• Lidl
• Morrisons
• Tesco

The ‘Bad’ List

Please read our FAQs for an explanation as to why we do not recommend these companies and to answer other queries.

The following companies either openly use animal-tested chemicals, or fail to demonstrate that the finished product and the ingredients they use have not been tested on animals since a fixed cut-off date.

COMPANIES TO BOYCOTT
Avon Cosmetics	Jeyes
Beiersdorf	Johnson & Johnson
The Body Shop/L’Oreal+	Lancome
Chanel	Lever Fabergé
Christion Dior	L’Oreal/Nestlé
Clinique	Miners Cosmetics
Colgate Palmolive	PZ Cussons
Coty	Reckitt Benckiser
Ecover*	Revlon
Estée Lauder	SC Johnson
FCUK	Virgin Vie
Garnier	Yardley
Givenchy	Yves Rocher
GlaxoSmithKline	Yves Saint Laurent
Helena Rubenstein	Unilever

+ The Body Shop are now owned by L’Oreal/Nestlé.
* Ecover do not have a FCOD, they follow the ‘5 year rolling rule’, which is why they feature on the ‘bad’ list.